VIRTUAL MILE
 
 

A fully immersive first person insight experience

 
 
 
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The purpose

To highlight and introduce the benefits of technology providing an alternative to traditional market research.

 

The challenge

As humans, we are programmed to respond to situations based on the inputs we receive. What people say (true or false) isn’t always what they are thinking. 

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They say if you truly want to understand someone, you should ‘Walk a mile in their shoes’ a task that sadly has been almost impossible, until now!

— Chris Knight, CEO

The idea

Use smart tech to help curate the wearers’ experience and give a replicable experience to the observer, in the first person.

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How VM works

 
 

Beyond
technology

A prospective client does not simply receive a box in the post containing the hardware, far from it! Instead egg collaborates to provide the full service package.

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